Levi's CEO hasn't washed jeans in a year, admits it sounds disgusting - Los Angeles Times
Levi's CEO Says You Should Never Put Your Jeans In The Washing Machine
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The boss of Levi's says you should stop washing your jeans right now
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Levi's CEO explains why you should never wash your jeans | The Independent | The Independent
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Levi's CEO Says You Should Never Put Your Jeans In The Washing Machine
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Planet-Friendly Tips to Clean Your Jeans - Levi Strauss & Co : Levi Strauss & Co
How to wash and dry jeans - Denim Care Guide | Levi's® US
